Primary Distributors Limited (PDL) is a limited liability company. The company’s administrative office as well as warehousing facilities are strategically located in the east of the island along one of the major highways. This location is advantageous as it allows for easy access to all our clients in every part of the island. Administrative offices are located on the upper floor of the building with warehousing space located on the ground floor.
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The following brands are exclusive to Primary Distributors Limited:-
- BIC products – full line (stationery, lighters, shavers etc.) for the past seventeen years.
- Cross/Ferrari and Sheaffer writing instruments for the past four years.
- Goody and Gertex hair accessories for the past four years.
- Nugget and Virginia shoe polishes for the past three years.
In order to ensure that the company maintains a competitive advantage, PDL also has membership status within the following organizations over the past seven years:-
- Promotional Products Advertising Institute.
- Advertising Specialty Institute.
At PDL, we take special pride in our skills of providing viable and successful marketing strategies and analysis to clients through our handling of promotional activities at special events and exhibitions with the utmost efficiency thereby bringing value to our client’s business. We specialize in providing our clients with exciting, creative and innovative ideas to bring their branding and marketing campaigns to life by presenting them with a wide range of promotional products and corporate gifts. Some of our clients in this division of PDL include the finance industry (insurance & banking), energy sector, government institutions as well as private corporations.
Products are sourced and imported from our suppliers’/manufacturers’ facilities from various international locations, including United Kingdom, USA, Brazil, Mexico, France, Spain, and China.
The company is able to use its membership in the Advertising Specialty Institute (ASI)to stay current with marketing trends and products as well asto source products at competitive pricing.
Further, our uniqueness lies in or ability to use each of these specific areas i.e. exclusive distribution together with promotional products in a complimentary manner to generate business to ensure the success of our company and the Brands which we represent.
The company is actively seeking out innovative business opportunities for growth and expansion of our business.
VISION
To be the preferred provider to both clients and suppliers offering first class customer service, high quality products and competitive pricing.
MISSION STATEMENT
To work progressively toward redefining the distribution process by bringing innovative products and solutions, fulfilling ongoing market demand and by adding value to both wholesaler and retailer through timely availability of products. To work effectively in creating demand for the Brands we represent through product knowledge and added value.
OUR CORE PRINCIPLES
CUSTOMER
FIRST
We value our customers and therefore strive to provide a level of customer care and service that ensures repeat business.
PASSION TOWARDS
SUCCESS
We all are passionate about both PDL’s and each individual employee‘s growth which will rebound to the success of the company. We encourage new ideas and thought processes that will allow us to keep redefining our goals towards building a strong brand.
ONE
TEAM
Together our marketing team has a combined total of approximately 90years’ experience. We encourage and advocate a cross vertical one team approach by working towards our common goals.
PEOPLE ORIENTED
ENVIRONMENT
We believe that our human resources are the true assets of the company, thus we empower and provide employees with the tools of the trade so that they are equipped to perform at their fullest potential.
INTEGRITY
We work hand in hand with our customer base and suppliers, to supply high quality products at competitive and fair prices.